Mera Hoardings and Olympics association of India join hands to promote our players; a high decibel out of home (OOH) campaign has been rolled out with catchy tag lines of “CHEER4INDIA” splashed on the Outdoor media with the portraits of the players grueling on the canvas serves as a war-cry for the sports enthusiasts!!!
Mera Hoardings, the official outdoor media partner of various sports leagues, Road Safety world series, Premier Badminton League, Pro Kabaddi, Pro Volleyball, Poker Sports League and also associated with IPL (Sunrisers Hyderabad) from Last 6 years, not only campaign, we involved into effective Media Plan has to struck the chord with the city residents making them all excited and geared up for the Sports. The goal is to lift the spirits of the Indian contingent that is currently in Tokyo to represent the country.
“India is the big country of diverse cultures and language. Well, that’s a catchy statement which we have heard for so long. But there is a sport, Olympics imbued in the nerves of the Indians which brings them all together under one flag. Our central thought of campaign, “CHEER4INDIA” Reflects every “INDIANS WISH” in outdoor mediums, says
– Dr. Saikrishna Gajavelly (Founder and Chairman – Mera Hoardings)
“We are happy to announce our new association with Mera Hoardings. We are looking forward to work with them.”
– Rajeev Mehta, IOA secretary general